AdTech & Media

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  • A how-to guide for media organizations: turning data into business wins

    A how-to guide for media organizations: turning data into business wins

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  • Percolate Case Study

    Percolate Case Study

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  • Lightning Talk with Essence — Iain Niven-Bowling5:06

    Lightning Talk with Essence — Iain Niven-Bowling

    This informative Lightning Talk explains how Essence relies on Looker to help provide reliable, accurate data around advertising. See how putting Looker at the core of their operations adds value, tra

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  • Creative Market + Looker: Driving Curiosity with Data2:30

    Creative Market + Looker: Driving Curiosity with Data

    At Creative Market, employees of all technical levels are encouraged to ask and answer questions of the data to make the best decisions for the company. With the Looker data platform, a centralized

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  • Creative Market - Driving Curiosity with Data0:43

    Creative Market - Driving Curiosity with Data

    Creative Market wanted to understand the value they were creating for their customers. With Looker, every team has secure access to data, so everyone can make better decisions for the company. With

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  • BuzzFeed Explains How Data Impacts Decisions for their Content Editorial Team #JOINData 20167:35

    BuzzFeed Explains How Data Impacts Decisions for their Content Editorial Team #JOINData 2016

    How does a writer know the best time to publish their work? How does a graphic artist know how many people are sharing their work? BuzzFeed is using Looker to optimize the creative process by analyzin

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  • Power to the People: A Stack to Empower Every User to Make Data-Driven Decisions1:01:09

    Power to the People: A Stack to Empower Every User to Make Data-Driven Decisions

    Infectious Media runs on data. But, as an ad-tech company that records hundreds of thousands of web events per second, they have have to deal with data at a scale not seen by most companies. You can n

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  • Looker + Infectious Media2:11

    Looker + Infectious Media

    Infectious Media is a programatic advertising agency based in the UK and relies heavily on the data they collect to make better decisions. Before Looker, data analysts manually ran SQL queries for em

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  • Infectious Media + Looker2:11

    Infectious Media + Looker

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  • Yieldify Case Study

    Yieldify Case Study

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  • Digital Media Analytics

    Digital Media Analytics

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  • Case Study: Infectious Media

    Case Study: Infectious Media

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  • Case Study: Kiip

    Case Study: Kiip

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  • Rapid Prototyping with Looker at Backstage & Sonicbids11:23

    Rapid Prototyping with Looker at Backstage & Sonicbids

    Mike Mepham speaks on the organizations use of Looker PDT's to create a self-sufficient data architecture. He shares how they used Looker, Redshift and Elasticsearch

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  • BackStage on Looker1:51

    BackStage on Looker

    Backstage is a career platform for the entertainment business, where performers can get all the information they need to succeed in and connect with the greater performing arts community. Backstage ch

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  • Driving Data Democracy at Animoto20:34

    Driving Data Democracy at Animoto

    With Looker's help, everyone at Animoto is a first-class data citizen. We provide self-service data to anyone who wants to explore the data and answer their own questions. Along the way, we've had to

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