Looker + Infectious Media

Infectious Media is a programatic advertising agency based in the UK and relies heavily on the data they collect to make better decisions. Before Looker, data analysts manually ran SQL queries for employees asking a question of their data. Today, over 90% of the company is running Looker, spending 6,000 minutes a month exploring their data and employees now have access to the data they need. In this brief video, you'll learn about how Infectious Media: - Allows every employee access to the data they need - Freed up their data analyst's time from manual SQL queries - Plans to scale their business with Looker

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BuzzFeed Explains How Data Impacts Decisions for their Content Editorial Team #JOINData 2016
BuzzFeed Explains How Data Impacts Decisions for their Content Editorial Team #JOINData 2016

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