King Case Study

In the fast-paced, competitive market of mobile gaming, the key to success is making games
that are consistently fun to play. If a game is too easy, players will get bored; if it’s too hard, they’ll become frustrated.

From the very beginning, King has relied on analytics to help developers create the perfect balance between simplicity and difficulty. Looker has enabled King's BI team to empower business users and a more agile game development process.

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Futureplay advances to the next level of mobile gaming with Looker
Futureplay advances to the next level of mobile gaming with Looker

Leveraging Looker’s platform, Futureplay has gone beyond dashboards to monitor gaming KPIs, and track marke...

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Étude de cas King
Étude de cas King

Looker a permis à l'équipe BI de King de responsabiliser les utilisateurs professionnels et de bénéficier d...