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Unlocking Insights at Scale with Looker + BigQuery

In an era of free-to-play monetization models and multiplayer real time games, data is the lifeblood of your game. The ability to collect, analyze, and derive insights from data is vital in optimizing user acquisition, providing relevant in-game offers and improving monetization outcomes. Rob Martin, Chief Architect of Google Cloud for Games, discusses how BigQuery and Looker unlock insights at scale so you can optimize player experience and maximize monetization for your game.

Speaker: Rob Martin, Chief Architect, Google Cloud for Games

Powering the Kingdom with Data
Powering the Kingdom with Data

Hear how King delivers organization-wide insights and empowers business users with the data they need to cr...