Full Stack Analytics + Looker: Benefits of Seeing Data as an Event #JOINData 2016

December 13, 2016

How long does it take to measure the success of a campaign? Or to measure results of an A/B test? There’s a new methodology sweeping through digital marketing, and Full Stack Analytics Co-founder and Principal, Nick Amabile explains how Looker helps teams access data from a single point. Here, Nick talks about a new alternative to ETL, boosting speed-to-insight and flexibility while using less infrastructure.

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BigQuery & Building Data Pipelines–Tips from Full Stack Analytics #JOINData 2016
BigQuery & Building Data Pipelines–Tips from Full Stack Analytics #JOINData 2016

How long does it take to measure the success of a campaign? Or to measure results of an A/B test? There’s a...

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How BuzzFeed Uses Data to Optimize Content Publishing #JOINData 2016
How BuzzFeed Uses Data to Optimize Content Publishing #JOINData 2016

BuzzFeed Data Story @ JOIN 2016 Lyle P.M. Smith, Data Scientist at BuzzFeed explains the importance of usi...