Marketing

Break down marketing data silos. Share deeper insight into your campaigns.

Car Next Door: Delivering Company Wide Data-Driven Workflows

Read
Create New Audiences and Augment Existing User Profiles with mParticle Integration

Read
Raisin: Becoming a Data-Driven Company with Looker

Raisin is one of the most successful Fintech start-ups in Germany, operating several deposit marketplaces across Europe under the brands WeltSparen and Raisin. Learn how they grew from a start-up to t

Read
Marketing Attribution Simplified: Looker, Segment, Snowflake Solution Brief

Read
Acelerador de análisis de marketing de Google Cloud y Looker

Read
Google Cloud & Looker Marketing Analytics Accelerator

Read
Looker & SuperMetrics: A Solution for TrustWorthy Marketing Data Exploration

Read
Looker & Improvado Solution Brief: Robust Optimized and Insights Made Easy

Read
Google Cloud & Looker Marketing Analytics Accelerator

Read
Facebook & AdWords by Segment

Read
Analytics-Driven Marketing for Action

Read
GetYourGuide Case Study

Read
Looker + Segment: Collecting & Centralizing Raw Customer Data to Power Advanced Analytics

Read
0:00

The Art and Science of Marketing Analytics

What’s the point of having good data if you don’t have access to it or use the data in the right way? The world of marketing has changed drastically in the last several years. The days of "throwing sp

Watch Video
58:07

Choosing the Right Marketing Technology Stack

You've got big marketing goals and it's important to pick the technologies that can help you achieve them. The number of products on the market today is staggering. CRM and marketing automation produc

Watch Video
Looker Marketing Overview

Read
Percolate Case Study

Read
How to Create Marketing Reports Your Boss Actually Cares About

Read
2:30

Creative Market + Looker: Driving Curiosity with Data

At Creative Market, employees of all technical levels are encouraged to ask and answer questions of the data to make the best decisions for the company. With the Looker data platform, a centralized

Watch Video
30:26

Campaigns to Cash: Using Data to Maximize ROI

Finding linkages between marketing campaigns, the leads and opportunities they generate, and the amount of cash they eventually bring in is a challenge most organizations face. The Campaign to Cash Lo

Watch Video
Loading More...