Custom Calculations: Your business is unique — shouldn't your metrics be?
Analytics is about so much more than defining high-level KPIs and building dashboards to amplify them. With a little creativity, you can create custom metrics designed to inform every member of an organization. With this knowledge of their effect on the business, everyone can optimize their impact on company-wide goals. What you'll learn: -Why standard KPIs may not be getting you everything you need -Who can benefit from these new metrics (everyone!) -How to identify key metrics and roll them out to the entire organization -Get examples of how other companies are creating custom analytics