The Modern Data Platform
Joel McKelvey, Director of Product Marketing at Looker talks about the modern data Platform with Howard Dresner, Chief Research Officer at Dresner Advisory Services.
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1:01:16Maximizing the Power of Data with Embedded Analytics
Organizations can reap big benefits through embedded analytics, including seizing opportunities for monetizing and productizing data and analytics. With today’s technologies, both business and IT fu
54:13Build a Complete 360 Data View
Indiegogo's crowdfunding platform generates enormous amounts of customer data. As their business of connecting entrepreneurs and inventors scaled, it became increasingly difficult to manage and report
48:57Kick-Start Your Data Analytics Tech Stack
Join GCP and Looker for an insightful discussion on the value of building a modern cloud-based data infrastructure - one that will kick start your data and analytics journey with the right tools and t
1:00:35The Future of BI is Not a BI Tool
Business data has changed radically. Enterprises today use thousands of SaaS applications and business systems that create more data than ever imagined, resulting in a struggle for users to gain holis
56:09Data-Driven Culture Transformation - Go Beyond Vanity Metrics
For truly data-driven companies, data is part of the very fabric of your business – woven into every moment of every day. What if this whole time you were looking at the wrong metrics? And making bu
53:02The Evolution of Digital Marketing and The Power of Predictive Analytics
You’ve got a lot of data, and relying on siloed sources can only provide a partial picture of it. Digging deeper can reveal the insights you need to drive leads, improve conversion rates and increase
54:39Break the Data Chains - Unleash the Power of Web & Applications Data
Best-in-class applications like product analytics and cross-channel marketing automation can help achieve goals, but as organisations add to their toolset, siloed data, user identity fragmentation, an
44:01Tap Into your Marketing Data for Better ROI
Understanding the effectiveness of marketing campaigns is critical to any business. However, it is very difficult to get a complete picture of how your campaigns are performing because the data is typ
56:37Improving the Prevention, Diagnosis and Treatment of Disease with Data Analytics
Modern pharmaceutical companies are harnessing the power of the complex relationship between genes and disease to develop new drugs and diagnostics, and are increasingly using advanced analytics tools
40:45Getting the Most out of your Marketing Analytics
Watch this replay to learn how the marketers utilize data to measure KPIs and gain visibility into the health and effectiveness of marketing programs. In this webinar replay, you'll learn: • What
31:12Keys to Powerful Visualizations
In the age of big data, visualization is one of the most powerful tools in your arsenal. Visualizations enable you to understand vast amounts of data quickly and to identify new patterns and relations
1:00:14Moving Beyond BI with a Cloud Data Platform
We’ve only started to scratch the surface of what companies can achieve with data. While businesses today are collecting and analyzing more data than ever before, research shows that many decision-m
58:13Data in the Age of GDPR
One year on, and the General Data Protection Regulation (GDPR) - one of the most comprehensive reforms to data regulation in recent times - continues to impact how companies approach their strategies
44:42AXS-Looker-Etleap Webinar - Optimizing Data Engineering and Creating Process Efficiencies
Learn how AXS, a leading digital marketing platform for sports & entertainment events tickets, addressed their data challenges with Etleap and Looker - saving valuable engineering time ingesting data
48:35Beyond BI with Looker Applications
Learn more about the power of applications. Watch this brief webinar replay designed for both technical and non-technical audiences and learn more about: - How applications are different than BI. -
29:14Beyond Vanity Metrics
For truly data-driven companies, data is part of the very fabric of the business, woven into every moment of every day. Stop refreshing those vanity metrics and start focusing on the metrics that inf
46:17Your Data Monetization Strategy
You’ve built a great product that has traction in the market and happy customers. But that’s not enough… To match your competition or stand out among the crowd, you now need to build an analytics of
1:16:13Empowering Business Through Data
Data-driven business is the new norm. With the Information Economy well underway, today’s innovators are cleverly using data to steer every aspect of their business. To navigate that course, organizat
39:13Enhance Interactivity with Parameters and Templated Filters
Did you know that you can deliver personalized reports without writing custom code for each person who needs one? The secret lies in dynamic fields, which rewrite your back-end logic in response to u
55:00Advanced Analysis with Derived Tables
